Tag Archives: Change your thinking

New Year, Old Wisdom

Every January, they’ll sell you the same thing with a new label. New strategies. New frameworks. New ways to scale faster, optimize harder, extract more efficiently. The world treats each calendar flip like collective amnesia — as if everything we knew last year is suddenly obsolete. I fell for it for decades; I bet you […]

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The Gift of Pause

Today, December 21st, the winter solstice arrives. It’s the darkest day of the year, when our ancestors had no choice but to stop. Not because they were lazy or unambitious, but because the world itself demanded it. Short days, long nights, and the simple biological truth that human beings cannot extract indefinitely without breaking. They […]

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When Ready Meets Opportunity

I’ve written all my life. For more than seven years, I’ve written to you every week. Not to sell, but to share. This approach baffles traditional business advisors. I see countless opportunities to monetize, optimize conversions, and deploy the usual email engagement tactics. I deliberately choose not to. Because the moment I cross that line, […]

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Getting From Here to There

Have you ever noticed that getting from ‘here’ to ‘there’ is NEVER a straight line? It’s a messy, uncomfortable unravelling of everything we thought we knew. We talk about transformation as if it were a decision. It’s one bold choice (I’ll start a new business, I’ll get a divorce, I’ll get back on my feet […]

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The Rebranding of Common Sense:

How Marketing Turned Frugality into a Trend Have you noticed? The more things change, the more things stay the same. Except …. NOW they come with a catchy name and a marketing campaign. Eons ago, my husband and I had a tiny wedding. Twenty-five people. We didn’t know 200 people, our families weren’t large, and […]

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