Beyond Shame: Persuade Without Destroying Trust
The Shame Game: How Marketing Broke North America. The Finale and Wrap Up

The Shame Game: How Marketing Broke North America. The Finale and Wrap Up
Have you ever thought about the underlying reason behind why we get mad? Why that white hot flame explodes? The ONLY reason we ever get mad is because we have lost control of the situation. And the truth is, we humans want, love, and need control. Of course we do. It’s hardwired into us. We’ve […]
The Shame Game: How Marketing Broke North America. Episode Three
You know that feeling when you’re scrolling through social media and suddenly everything feels… heavy? Wars, climate disasters, political arguments, and people being awful to each other. It’s like the whole world is yelling at once, and somehow you’re supposed to have opinions about all of it. Here’s what I’ve figured out: I’m done trying […]
Between 2009 and 2014, I joined Toastmasters—much to the bewilderment of everyone who knew me well. After all, my employers had already invested thousands in speechwriters, presence coaches, and confidence boosters. I was accustomed to inspiring audiences of up to 1,000 people and had been leading teams of all sizes since I was 25. […]
The final episode of the series, “In the Beginning”.
I’m writing to you from an unexpected classroom. The physical therapy clinic where I’ve spent most of July recovering from hand surgery. What started as a necessary step toward regaining full mobility has become one of the most profound learning experiences, and I couldn’t wait to share these insights with you. It all began with […]
The third episode in the series, “In the Beginning”
The second of four in the series “In the Beginning”
A new series begins today. “In the beginning.”