Tag Archives: not business as usual

We Beat Big Tobacco: We Can Beat Climate Denial Too

It’s 2025, and did you know that the global smoking rate has dropped to around 15%? (The last known statistic is from 2020, and it was 23.6% then. Clearly, 15% is my estimate, and as you can see, I try to put a positive spin on it.) On the other hand, climate change awareness has […]

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What’s Your Sizzle?

  “99% of the people you’re talking to have heard something pretty similar to what you’re saying.”   That’s what you’ll hear when you tune into the 5Cs podcast this week. My guest, a professor, nonprofit director, and author, drops this truth bomb while discussing funding for sustainability projects. But here’s the thing: this applies […]

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When Feedback Changes Everything

This is a little story about courage, trust, and the magic that happens when we drop our masks. Three months ago, I invested a few thousand dollars in someone’s quest. Three weeks ago — perhaps foolishly — I sent the creator some unsolicited feedback on how to make her offering more customer-focused. This week, she […]

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Emergency Rooms and Climate Change: A Lesson in Perspective

Last weekend was the “May Two-Four” weekend in Canada—our unofficial start of summer and usually a big celebration. But mine began with a 13-hour wait in the Emergency Department. (Don’t worry—I’m fine, and my husband, as of this morning, while still in the hospital, is recovering well.)   Sure, I grumbled about wasting my precious […]

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Our Mirror’s Gift

I’ve been thinking about mirrors lately. Not the kind that show us whether our hair is cooperating or if we have spinach in our teeth, but the invisible ones we encounter every day — those moments when life holds up a reflection of who we really are, like when we’re faced with a difficult decision, […]

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